Will you marry me?
You wouldn't walk into a bar, see someone you find attractive and say, "will you marry me?" Instead, what you do is say "hey, can I buy you a drink?" When you buy someone that drink they are agreeing to give you their time, in exchange for that drink. Being too forward can be off putting and not aknowledging the value of their time that you are asking them to give you can make it even less likely for them to give you anything more than a No.
What does that have to do with marketing?
Don't be too pushy
As business, when you put an ad in front of someone that has never heard of you before and you just say you are asking them to allocate their time and money to your business. . This will have a similar effect as asking someone you just met to marry you and can be very to potential customers. Instead offer them something in exchange for their time, an . This is called the "".
How much is a customers time worth?
"Free Beer Strategy"
Our Unique Staircase Marketing Method
Our goal is to bring in new customers willing to get to know your business using the staircase method. you take it from there! By getting customers to say 'yes' to you they are pushed up the staircase. This staircase is a visual of the relationships built between customers and a business, and the goal is to move people to the top where they become lifelong customers.